Naver Webtoon X Big Hit Entertainment Reveal New Web Comic Set in the BU (BTS Universe)

Simultaneous Release in Korea, U.S., Japan, China, Taiwan, Thailand, and Indonesia

#BU_Official     #BU_webtoon  #SAVEME        #BTS_theory    #BTS_Universe          #BTSWorldwide

(Los Angeles, CA) January 16, 2019 – Webtoon Entertainment, via collaboration with parent company Naver Webtoon and Big Hit Entertainment, announce the debut of the webtoon The Most Beautiful Moment in Life Pt.0 <SAVE ME>, available today on Webtoon. Link to the new series: <Save Me>.

Set in the BU (BTS Universe), The Most Beautiful Moment in Life Pt.0 <SAVE ME> will publish simultaneously in Korea, U.S., Japan, China, Taiwan, Thailand, and Indonesia. Webtoon readers can expect a new, unique experience as the BU (BTS Universe) unfolds in webtoon storytelling. The prologue, and episodes 1 and 2 launched today with a new episode every Thursday through April 2019.

<SAVE ME> tells the beginning of the BU (BTS Universe). Since its depiction in the music videos of <The Most Beautiful Moment in Life> series, the BU has been the subject of much debate and theorizing amongst BTS fans. LICO, Naver Webtoon’s subsidiary, adapted and produced Big Hit Entertainment’s story plots into webtoons. The story takes place two years after the seven protagonists of the story go their separate ways, as SeokJin embarks to reconnect with his friends. The story unfolds in 16 episodes.

Webtoon is the #1 digital comics app, averaging more than 50 million monthly active users, with north of 10 million daily readers – more people read webtoons in one day than watch most television shows. Founded by NAVER Webtoon in 2004, Webtoon became a cultural phenomenon and pioneered the distribution and consumption of web-based comics – webtoons. Launched stateside in 2014, Webtoon has thousands of creator-owned titles with episodes updating daily.  Webtoon features a broad and diverse catalog of content – including fantasy, romance, sci-fi, LGBTQ, and more. The Webtoon app is free to download on Android and iOS devices. The content is free and downloadable, for reading when offline. Webtoons take advantage of smartphone user scroll behavior as a benefit to the method of storytelling. Webtoon is always working to enhance the user experience with technology – including enhanced FX Toons, which allow creators to include music or animation in their Webtoon to benefit user immersion. Webtoon boasts partnerships with Legendary, Lucasfilm, POW!, Top Cow/Image, and more. Webtoon takes the comic experience to the next level by providing readers with daily curated content and giving creators an intuitive platform designed to help them easily publish and publicize their own original comics. Webtoon creators have been nominated for multiple Eisner Awards, as well as winning a multitude of Ringo Awards – including seven in 2018. Webtoon is available on iOS, Android, and desktop. 

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