ComicsPRO 2020: BAD IDEA Increases Wave One Store Count to 50 Due to Worldwide Demand
Also Makes Every ComicsPRO Retailer Eligible for Enrollment, Which Rules

February 21, 2020 (PORTLAND, OR) – BAD IDEA – the unruly and experimental new comic book publisher coming soon to select comic shops – today announced at the annual ComicsPRO Industry Conference in Portland, Oregon that, in response to a deluge of inquiries from comic shop retailers throughout North America and around the world, the company will be more than doubling the size of its first wave of participating retailers from 20 to 50 stores, beginning with the debut of ENIAC #1 by Matt Kindt and Doug Braithwaite in May 2020.

And because they’re great guys, BAD IDEA also announced at ComicsPRO today that they’ll be opening registration to every participating ComicsPRO member, who will be able to enroll on-site to become a BAD IDEA Destination Store™™ beginning today during the company’s conference roundtable sessions. Additionally, all participating BAD IDEA Destination Store™™ retailer accounts will also be offered a 60% discount and free shipping on all orders.

In order to qualify for participation, each BAD IDEA Destination Store™™ must agree to a stringent set of rules, criteria, and grueling mental and physical challenges (kidding?) ((not kidding)) that include prominent in-store placement for BAD IDEA comics, some truly galling and gauche promotional displays, and strictly enforced “limit one per customer,” street date, pre-order, pricing, and minimum/maximum order and allocation policies for all Bad Idea releases. Failure to comply with the spirit and/or letter of the rules will result in removal from the program and a well-deserved shaming from your friends, family members, and professional colleagues.

(Seriously, we will find you.)

In the event that BAD IDEA’s list of approved wave one applicants exceeds 50 stores, retailers may be assigned to the next available wave of admissions. But don’t sweat too hard because BAD IDEA will be working overtime to service each and every one of its trusted retail partners and regularly admitting new stores to the program on a rolling basis.

That means that each time a new retailer comes on board as a BAD IDEA Destination Store™™ anywhere in the world, they’ll be able to access every prior BAD IDEA release in very limited quantities, so, that way, you and your store can start at the beginning. We knew you had the power within you, all along.

Non-ComicPRO retailers who wish to participate can continue to email BAD IDEA’s customer service team at at any point to schedule a consultation or to just chat about the weather and our fav back issues of Dreadstar.

Speaking of which, BAD IDEA will be kicking things off on May 6th, 2020 with the the historic debut of ENIAC #1 – the monumental, 40-page first issue of BAD IDEA’s prestige-format premiere from New York Times best-selling writer Matt Kindt (Mind MGMT), artistic powerhouse Doug Braithwaite (Justice), colorist Diego Rodriguez (X-O Manowar), and Harvey Award-nominated cover artist Lewis LaRosa (Punisher MAX). Here’s the gist:
At the height of World War II, the world’s most ingenious minds began a race to create a super-weapon capable of ending the war with the push of a button. One of those projects gave us the atom bomb…and another produced the world’s first supercomputer: ENIAC (Electronic Numerical Integrator and Computer) – an immeasurably complex mathematical model that targeted the Axis war machine by calculating missile trajectories and troop deployments.

Everybody knows that. It’s real-life American history.

Or so we were told.

On August 6th, 1945, the United States dropped the nuclear bomb on Hiroshima.

Three days later, a second bomb was dropped on Nagasaki… Only President Truman wasn’t the one who gave order.

It was ENIAC.

In the Allies’ determination to end the war, they had accidentally created the world’s first autonomous machine intelligence…which had quickly deduced that one bomb wouldn’t be enough.

But ENIAC’s real plan was only just beginning…

Now, 75 years later, an encrypted countdown has just been detected in Earth’s satellite network and mankind only has three days left before ENIAC launches every weapon in the planet’s nuclear arsenal simultaneously. With few options and even less time, the Secretary of Defense has just given two covert operatives the most important mission in human history: kill ENIAC.

From the minds of New York Times best-selling writer Matt Kindt and incendiary artist Doug Braithwaite comes ENIAC #1, the debut series from BAD IDEA – the disruptive and experimental new comic publisher pushing the bounds of the medium (and your patience) one issue a time. This is no ordinary comic book… This is the long-classified history of an unspoken superpower more formidable than all of Earth’s nations combined…and now its story can finally be told.
And, hey, in the meantime, don’t forget: BAD IDEA…only available in comic book stores.


Written by MATT KINDT // Art by DOUG BRAITHWAITE // Colors by DIEGO RODRIGUEZ // Cover by LEWIS LAROSA // 40 pgs. // $3.99 // On Sale MAY 6, 2020

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